2003/2004 Master plan

This plan looks forward attending the entity necessities in reference to its operational performance and relationship with its diverse public, through the systematization and optimization of its current logistic and economic resources.

Objectives

Through the activities of administration, communication, marketing, research and specific projects, to proceed towards a permanent and organized character, in the sense of unifying the speech in every moment that the entity is required.

Through a continuos and persistent work, to implement ideas such as:

a) development of modern techniques, from the forest implantation to its harvest, from the final product until its trade;

b) modernity, competitivety and productivity through the sector’s technological development;
c) a modern entity, acting and efficient in the defense of the sector’s interest, as well as of the whole society.

Policy

For this plan’s good performance, the establishment of clear politics, capable of orientating the entity’s activities, permanently focusing the social-political-economical context to which ABIMCI belongs.

Plan detailing

Objectives

• To consolidate ABIMCI as representative of its associated next to a diversity of agents: market, consumer, supplier, class entities, educational entities, government, press, public opinion, etc.
• To contribute for the sector’s development and improvement.
• To increase the number of associates.
• To stimulate a larger consensus through specific policies for the domestic and international market, inclusive by establishing partnerships with resellers.

Strategies

• To participate in discussions of relevant matters for all involved agents.
• To promote the approaching between the sector and all involved agents, by the creation of work programs of common interest focused in a better market performance.
• To wider the internal and external communication channels, making the information divulgation more agile, for a better decision-making in the daily business activities.
• To valorize the industry, paying attention in the adaptation process and consuming market changes.
• To implement an action plan, mobilizing the associates from its concretization.

Actions/Projects

1) Technology

1. Partnerships with universities, technologic centers, laboratories and with the system of Federation of Industries, making it possible to attend the sector’s changes.
2. Qualification, training and technical assistance in human resources, silviculture and industrialization.
3. Pine plywood certification and increasing the mix of products capable of obtaining the quality seal.
4. Alternative uses for our products.
5. Optimization of the planting system, harvesting and transportation of forest products.
6. Residues utilization.
7. Forest industry park modernization.
8. Development of a cost, price, sales, stock, foreign trade, future market, consumables, national and international statistics system.
9. Comparative analyses over technical and economical aspects of the timber production based on managed natural and planted forests.

2) Market

1. Qualification, training and technical assistance of human resources on trade and marketing.
2. Introduction of alternative botanic species in the market.
3. Alternative uses for our products.
4. To identify and disseminate the existent information over sustainable forest management, forest certification and products’ certification.
5. Future Stock Market.
6. Carbon sequestration.
7. Dissemination of the quality and competitiveness concept.

3) Institutional

1. Regular, constant and objective meetings.
2. Costs of norms, laws, regulations and decrees in the final products.
3. To increase the number of associates.
4. Forest legislation institutional aspects.
5. Participation in events connected to the forest sector with public authorities.
6. Financing the timber production.
7. To structure and better equip the entity for supporting the projects development.
8. To increase the services, with advantages for the associates.